Lafayette College guarantees campus housing to all enrolled students. To account for an increased student population, Lafayette began the process of developing a new mixed-use dormitory on McCartney Street. Pennoni developed a scaled design visualization video to show city officials and the public what the completed building would look like. Pennoni’s in-house visualization team, Pennoni FX Studios, worked with the College and the project architect to develop an immersive 3D model of the proposed dormitory. To better show the proposed project in context with its surroundings, 250 acres of campus buildings, facilities and streets were also modeled and shown to scale.